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Growth Marketing

The 20 Best Business Podcasts of 2019

Written by Ryan Scott / September 8, 2019

is the Head of Marketing at Lean Labs. His experience ranges from higher education to SMBs and tech startups. When not doing digital marketing, he's sure to be enjoying some kind of nerdy pastime.

An estimated 40 million turn to podcasts for education, entertainment, and inspiration every week. The broadcast medium has evolved considerably since its inception in the early 2000s.

Want to hear about real-life insect encounters? There is a podcast for that. Want to learn Chinese? There is a podcast for that. Need some guidance on how to take your business to the next level? There are definitely some amazing podcasts for that.

Below are the 20 best business podcasts for 2019. The average episode length is 45 to 90 minutes, perfect for long commutes, lunch hours, and workout routines. Subscribe to the ones that are most relevant to your interests — from online marketing to entrepreneurial success stories — and watch your business grow.

What I Like / Dislike About These Business Podcasts

Before we jump into the list, I'd like to give you a taste of what you'll find in general, how I think you can benefit, and something to be careful with.

Regularly stimulating your mind with fresh ideas from successful business people is a good habit to establish. One thing we believe strongly in here at Lean Labs is that to win your market, you need to be different than your competitors and convey that difference to the world.

If you get stuck doing the same things you've been doing for a decade or parroting what you see your competitors doing, you'll never reach market domination. That's one of the ways business podcasts can help you. You'll find some wonderfully innovative ideas and perspectives in these podcasts that will help you think more creatively and find new solutions to your customers' problems. These podcasts can help you make your business better.

At the same time, don't take the ideas you'll hear in these episodes as instruction manuals for strategies you should implement in your business without careful consideration and customization. For instance, you're going to hear a lot about content marketing in these shows. These people believe in content marketing or they wouldn't be producing podcasts. We're also big believers in content marketing, but the market has changed. It doesn't work in the same way that it used to and some of the luminaries we've listed below haven't realized it yet.

The Inbound Marketing methodology that worked a decade ago is now broken. Consumers used to want to do their own research and do careful research and comparisons before they would engage with a salesperson. So, marketers built complex customer journeys which moved the prospect through the funnel at a deliberate pace, with lead magnets that led to more offers and resources, and finally asked for a conversation.

But consumers no longer want to do their own research, sifting through the mountains of largely identical pieces of content that inbound marketers have flooded the internet with. They want to get their problems fixed quickly and they don't want you to be shy about offering it. They just don't move through the funnel step-by-step like they used to.

We used to be inbound marketers, but we recognized the shift and have pivoted to give the consumer what they want when they want it. We call this solution Growth Marketing. You can learn more about it here.

So, as you listen to the best business podcasts, listen for trends that match what you're seeing in your own business in 2019. But also recognize that even the most successful business people can get stuck in old modes of thinking because these modes helped them reach above their goals a few years back.

The 20 Best Business Podcasts of 2019


 Podcast Length Episodes iTunes Rating iTunes # of Ratings Frequency
 RISE Podcast 45 mins 115 4.7 11,600 Weekly on Tuesdays
 The Art of the Hustle 45 mins 20 4.7 100 Quarterly
 Unshakable by Tony Roberts 45 mins 100 4.3 4,500 2x per Month
 Online Marketing Made Easy 45 mins 287 4.9 1,800 Weekly on Thursdays
 The Goal Digger Podcast 45 mins 300 4.9 9,500
2x per Week: Mon, Wed
 The GaryVee Audio Experience 30 mins 300 4.9 12,400 Daily
 Perpetual Traffic 45 mins 221 4.8 600 Weekly on Tuesdays
 The Action Catalyst 45 mins 90 4.8 200
Weekly on Wednesdays
 Social Pros Podcast 45 mins 300 4.7 100 Weekly on Fridays
 Entrepreneur on Fire 45 mins 300 4.8 3,200
3x per Week, Mon, Wed, Fri
 Your Partner in Success Radio 1 hr 300 4.9 20 Weekly on Fridays
 How I Built This 1 hr 175 4.8 20,600 Weekly on Mondays
 The Tim Ferriss Show 2 hrs 380 4.6 10,100 Weekly
 The $100 MBA 45 mins 1,300 4.9 1,000 Daily
 Beyond The To-Do List 45 mins 287 4.5 700 Weekly on Thursdays
 The Biz Chix 45 mins 390 4.9 400 Weekly on Thursdays
 HBR Ideacast 25 mins 700 4.3 1,000 Weekly on Tuesdays
 Mixergy 1 hr 1,800 4.6 400 Daily
 Copyblogger FM 30 mins 125 4.7 300 Weekly on Mondays
 Startup 45 mins 137 4.8 7,300 2x per Month

1. RISE Podcast

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This is one of the hottest business podcasts hosted by Rachel Hollis, the CEO of Mogul. In this podcast, she hosts interesting and impactful conversations with other marketing and business powerhouses, and each episode provides takeaways you can implement in your business. 

Recent episode topics include:

  • Fighting to Get In the Room with Phoebe Robinson
  • Taking Care of Business (RISE Business, That Is!)
  • Why Is It So Hard to Talk About Money? with Marie Forleo

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 115
  • iTunes Rating / # of Ratings: 4.7 / 11,600
  • Frequency: Weekly on Tuesdays

2. The Art of the Hustle

Art of the Hustle Podcast

iHeartRadio and coworking brand WeWork coproduce this podcast that is inspiring and directive for entrepreneurs and marketers. 

Jeff Rosenthal, the co-founder of Summit interviews guests on a variety of topics including stories of successes, failures, understanding milestone events, and key advice that help to level-up skills, knowledge, and mindset.

Recent episode topics include:

  • Tony Gonzalez –NFL Hall of Fame Inductee and Bio-hacker
  • Michael Dubin – Comedic marketing genius and founder of Dollar Shave Club
  • Peter Rahal – Chicago native, entrepreneur and founder of RxBar

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 20
  • iTunes Rating / # of Ratings: 4.7 / 100
  • Frequency: Quarterly

3. The Tony Robbins Podcast

TonyRobbinsPodcastThis is one of my favorite podcasts to follow. Tony Robbins brings you into some of his most impactful conversations, and even some audio from his "interventions" that help to illuminate the internal struggles that so easily derail our success. 

This podcast can teach you to thrive regardless of the circumstances you find yourself in, and to maximize your effectiveness in your job, business, and life.

Recent episode topics include:

  • The most successful unicorn founder in history | Bill Gross shares the top 3 things he’s learned from growing 7 companies from zero to $1 billion
  • Democratizing luxury | How Rent the Runway changed the way we shop and grew to a $1B company – an interview with co founder Jenny Fleiss
  • From hot dog cart to hospitality empire | How Danny Meyer, founder of Union Square Hospitality Group, became the greatest restaurateur NYC has ever seen

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 97
  • iTunes Rating / # of Ratings: 4.3 / 4,500
  • Frequency: 2x per month

4. Online Marketing Made Easy

Online Marketing Made Each PodcastAmy Porterfield is well known in the world of entrepreneurship and marketing. In this podcast, she pulls back the curtain to give substantive answers to questions like:

  • How do I start an online business?
  • How do I grow my email list to thousands of subscribers?
  • How do I sell more and grow faster?

A lot of these episodes are mini marketing masterclasses and guides, helping you to take immediate action and implement effective strategies into your marketing.

Recent episode topics include:

  • 10 Ways to Repurpose ONE Single Piece of Content
  • How to Plan Your First (or Next) Photoshoot
  • How to Do a "Course Call" to Validate Your Digital Course Idea with Jamie Trull

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 287
  • iTunes Rating / # of Ratings: 4.9 / 1,800
  • Frequency: Weekly on Thursdays

5. The Goal Digger Podcast

Jenna Kutcher hosts the Goal Digger podcasts, and fills every weekly episode with tips, strategies, and hacks to excel in business, social marketing, making money online, and even designing your dream career. 

Some interviews include Amy Porterfield, Jamie Ivey, Melyssa Griffen, Lori Hader, Cathy Heller, and many more. While her podcast focuses on women entrepreneurs, the tips and strategies she and her guests share are valuable to anyone and everyone who has a hand in growing a brand.

Recent episode topics include:

  • Goal Digger Coaching: How to Start and Grow a Podcast
  • This Angel Investor Specializes in Music + Startups
  • Could You Make Money with Affiliate Selling?

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 300
  • iTunes Rating / # of Ratings: 4.9 / 9,500
  • Frequency: 2x per week on Mondays and Wednesdays

Free Download: 6 Reasons to Adopt Growth Driven Design

6. The GaryVee Audio Experience

Gary Vee PodcastKnown for his enthusiastically brazen delivery, serial entrepreneur Gary Vaynerchuk delivers practical entrepreneurial advice on everything from digital marketing to business culture in this weekly podcast. Vaynerchuk has gone on the record saying "the future is audio and voice."

After utilizing online marketing strategies to grow his family's wine business from $3 million to $60 million, Vaynerchuk transformed himself an online marketing legend. He founded several companies, wrote a few books and appeared on TV shows like Ellen. Vaynerchuk holds nothing back in sharing everything he learned along the way in his #AskGaryVee Show episodes. In the show's newer #podSessions segment, he features three to four guests from various walks of life to discuss tech, entrepreneurship, and culture.

"I shoot the shit with friends and celebrities to give you an inside look into new perspectives, mindsets, and obsessions with what’s going on in our world," says Vaynerchuk.

Recent episode topics include:

  • Attention is Worth More Than Money | A Business Meeting with Racks Hogan
  • A Business Meeting with Jason Khalipa
  • #TBT | A FIRE Keynote at Inbound 2012

By the numbers:

  • Average Length: 30 mins
  • Episodes Produced: 300
  • iTunes Rating / # of Ratings: 4.9 / 12,400
  • Frequency: Daily

7. Perpetual Traffic

Perpetual Traffic PodcastEqual parts strategic and entertaining, Perpetual Traffic provides an inside look at how today's top marketers are acquiring leads, conversions, and sales through paid traffic. What makes Perpetual Traffic stand out? It's more tactical than most of the other top business podcasts.

Listeners learn digital marketing strategies they can immediately begin employing to lower cost per acquisition (CPA), increase email click-through rates and maximize Facebook ad campaigns. The weekly podcast is produced by Digital Marketer and hosted by Keith Krance, Ralph Burns (Dominate Web Media) and Molly Pittman (Digital Marketer).

Beyond sharing their practiced knowledge, the trio often interviews real business owners to discuss how they overcame their struggles with digital marketing. This is one of the best business podcasts for anyone wanting to enhance their online marketing skills beyond the basics.

Recent episode topics include:

  • How to Amplify Your E-commerce Business Using Facebook Ads
  • Why This is Still the Best Time to Be a Facebook Marketer
  • Cambridge Analytica: What You Need to Know

By the numbers:

  • Average Length: 45 mins 
  • Episodes Produced: 221
  • iTunes Rating / # of Ratings: 4.8 / 600
  • Frequency: Weekly on Tuesdays

8. The Action Catalyst

170x170bbThe Action Catalyst is hosted by Rory Vaden, co-founder of Southwestern Consulting and author of the New York Times bestseller Take the Stairs: 7 Steps to Achieving True Success. In his podcast, Vaden combines veteran insights with positive encouragement to inspire listeners to take action

Though the show dishes advice on a variety of entrepreneurial topics, the central theme is one of productivity. Each episode contains a set of bite-sized, action steps for those who want to implement Vaden's advice. The show also invites a different guest expert each week. If you're looking for a productive kick in the pants, look no further.

Recent episode topics include:

  • Doing Business With Friends of Friends With David Burkus
  • Gender Roles and Rules in Leadership with Amanda Johns Vaden
  • Attention Pays with Neen James

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 90
  • iTunes Rating / # of Ratings: 4.8 / 200
  • Frequency: Weekly on Wednesdays

9. Social Pros Podcast

Social ProsHosted by Jay Baer (Convince & Convert) and Adam Brown (Salesforce), Social Pros is one of the most well-known marketing podcasts on the planet. The show was recently named the best podcast at the Content Marketing Awards. Each week, the guys invite social media experts employed by the world's biggest brands to discuss their successes, failures, and metrics.

Nowhere else will you hear the behind-the-scenes scoop about companies like Dell, IBM, and ESPN. Uniquely, each episode ends with a series of rapid-fire questions that often generate surprising answers. If you're serious about mastering social media, this is your podcast.

Recent episode topics include:

  • How The Houston Texans Engage Fans
  • Exactly What to Say In Social Media
  • How to Harness The Power of Social So You Never Lose a Customer

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 300
  • iTunes Rating / # of Ratings: 4.7 / 100
  • Frequency: Weekly on Fridays

10. Entrepreneur on Fire

Entrepreneurs On Fire PodcastEntrepreneur on Fire has interviewed more than 2,000 successful entrepreneurs to date, including Seth Godin, Tim Ferriss, and Tony Robbins. The podcast was created exclusively for small business owners and aims to provide actionable advice for its listeners each episode. Host John Lee Dumas is known for posing thought-provoking questions that shed light on his guest's entrepreneurial highs and lows.

Notably, the podcast won the "Best of iTunes" award for its superb content. If you're looking for a business podcast you can listen to every day, Entrepreneur On Fire is for you — Dumas conducts a fresh interview an impressive seven days a week.

Recent Episode Topics Include:

  • Income Report for March of 2018! Jeff Walker, SMMW, and so much more.
  • How to create your IRRESISTIBLE offer with Lisa Sasevich
  • How Wade Foster connected the world with Zapier

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 300
  • iTunes Rating / # of Ratings: 4.8 / 3,200
  • Frequency: 3x per week on Mondays, Wednesdays, and Fridays

11. Your Partner In Success Radio

Partner in Success Podcast ShowPodcast host Denise Griffitts describes herself as "a happy nerd in stilettos." The long-time virtual assistant industry expert, online business manager, and web developer brings together leaders from a wide range of disciplines each week.

Your Partner In Success features conversations with everyday entrepreneurs who have managed to create sustainable businesses that continue to grow. Griffitts' warm personality has engendered her a loyal following of listeners who tune in every week for practical wisdom, insights, and tips. If you're interested in learning about a wide variety of industries, verticals, and specialties, this may be the podcast for you.

Recent episode topics include:

  • Joanne Douglas & Alfred Renna: Negotiating New York
  • What Authors Should Know and Nobody Tells Them
  • Aaron Levy - Engaging Your Millennials

By the numbers:

  • Average Length: 1 hr
  • Episodes Produced: 300
  • iTunes Rating / # of Ratings: 4.9 / 20
  • Frequency: Weekly on Fridays

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12. How I Built This

How I Built ThisHave you ever wondered about the individuals behind the world's biggest brands?

How I Built This explores the real-life experiences of founders behind companies like Five Guys, Kate Spade, and AOL.

Host Guy Raz interviews a different entrepreneur each week to reveal what it takes to grow a multi-billion-dollar brand. The podcast is produced by NPR and features the level of top-notch production quality, storytelling, and thoughtfulness you would expect from a major news outlet.

Recent episode topics include:

  • Wayfair: Niraj Shah & Steve Conine
  • FUBU: Daymond John
  • Stitch Fix: Katrina Lake

By the numbers:

  • Average Length: 1 hr
  • Episodes Produced: 175
  • iTunes Rating / # of Ratings: 4.8 / 20,600
  • Frequency: Weekly on Mondays

13. The Tim Ferriss Show

Tim Ferris ShowBest known for penning The 4-Hour Workweek, Tim Ferriss is an unconventional entrepreneur, productivity guru, and author. The New York Times called Ferriss a "cross between Jack Welch and a Buddhist monk."

In this podcast, Ferriss deconstructs world-class performers from a diverse arena of specializations including investing, modeling, and chess. His goal? Ask his interview subjects targeted questions that reveal tools, tactics, and tricks listeners can mimic in their own lives. Every episode also features a Q&A where guests answer listener-submitted questions.

Recent Episode Topics Include:

  • Astro Teller, CEO of X - How to Think 10x Bigger
  • Inside Out with Katie Couric
  • Karlie Kloss - Entrepreneur and Supermodel

By the numbers:

  • Average Length: 2 hrs
  • Episodes Produced: 380
  • iTunes Rating / # of Ratings: 4.6 / 10,100
  • Frequency: Weekly

14. The $100 MBA

MBA PodcastThe $100 MBA is a 10-minute  podcast hosted by Omar Zenhom. Each week, Zenhom invites business leaders to share their best lessons, concepts, and examples with his audience. The difference between The $100MBA and other business podcasts?

Zenhom skips over backstories, avoids promotions, and eliminates fluff. One listener likened the podcast to astronaut food: "Small, lightweight, easy to consume, and PACKED with nutrition." The podcast received a Best of iTunes award and is quickly becoming a favorite among time-strapped, small business owners.

Recent Episode Topics Include:

  • 5 Ways to Increase Your Email Open & Click Rates
  • 4 Ways to Improve Your Customer Service Today
  • Q&A Wednesday: What would you do differently if you started your software company all over again?     

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 1,300
  • iTunes Rating / # of Ratings: 4.9 / 1,000
  • Frequency: Daily

15. Beyond The To-Do List

Beyond the To-Do List PodcastWhile most business podcasts focus on success stories, Beyond The To-Do List favors a different approach: It emphasizes failures. Host Erik Fisher invites guests to share their real-life situations of failure, before analyzing to highlight how users can avoid and overcome similar situations.

Most of the content is situated around personal productivity, project management, and goal setting. No matter the topic, Fisher never loses sight of the overall purpose of productivity: Living a meaningful life. If you're looking for insights into how others approach a variety of projects, this podcast is for you.

Recent Episode Topics Include:

  • Ryan Hanley on Making and Overcoming Excuses and Blocking Time for Margin to Be Creative
  • Distractions: Nir Eyal on Becoming Indestractable
  • Bonus: Imagined Life Season 2 Preview

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 287
  • iTunes Rating / # of Ratings: 4.5 / 700
  • Frequency: Weekly on Thursdays

16. The Biz Chix

Biz Chix PodcastThe Biz Chix is a podcast for ambitious women seeking guidance on how to become more productive entrepreneurs. The programming aims to tackle the unique challenges faced by women in the workforce, providing listeners with both practical tips, strategies, and encouragement.

Host Natalie Eckdahl, MBA, is a coach to high performing women. She is married with three children and is experienced in outsourcing at home and at work. Listeners also have the opportunity to meet Natalie and fellow Biz Chix at her annual leadership conference for women entrepreneurs, BizChix Live.

Recent Episode Topics Include:

  • From 11 Clients to 100,000+ with Amanda Tress of the Faster Way …
  • From Full Time Entrepreneur to Full Time Employee with Danielle Liss [High Performing Women]
  • Closing the Sale with Nikki Rausch [High Performing Women Series]

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 390
  • iTunes Rating / # of Ratings: 4.9 / 400
  • Frequency: Weekly on Thursdays

17. HBR IdeaCast

HBR PodcastDon't have the time to read Harvard Business Review? The organization now publishes a biweekly podcast synthesizing insights from recent articles. HBR editor Sarah Green also interviews industry titans like Google’s Eric Schmidt. Averaging 10 to 15 minutes in length, IdeaCast is one of the most conveniently informative podcasts in the entrepreneurial community.

Recent Episode Topics Include:

  • How to Be Less Distracted at Work — and in Life
  • Dematerialization and What It Means for the Economy
  • What Great Coaching Looks Like

By the numbers:

  • Average Length: 25 mins
  • Episodes Produced: 700
  • iTunes Rating / # of Ratings: 4.3 / 1,000
  • Frequency: Weekly on Tuesdays

18. Mixergy

Mixergy PodcastMixergy host Andrew Warner is known for asking his guests uncomfortable questions. His goal? Dig deep into the nuances of both their entrepreneurial successes and failures. Mixergy claims "the ideas and stories are so powerful that hearing them will change you."

Remarkably, Warner has interviewed more than 1,000 startup founders to date. If you are an ambitious entrepreneur bootstrapping your next startup, Mixergy might be your new favorite podcast.

Recent Episode Topics Include:

  • Marathon Series: The co-founder of Skype joins me in Estonia
  • Exclusive interview with the founder of a $1.9 billion dollar cyber security company
  • SupportNinja founder opens up about mental health

By the numbers:

  • Average Length: 1 hr
  • Episodes Produced: 1,800
  • iTunes Rating / # of Ratings: 4.6 / 400
  • Frequency: Daily

19. Copyblogger FM

Copyblogger PodcastCopyblogger has long stood as one of the top names in the field when it comes to compelling written Web content. It’s an accessible, short-form broadcast where experts analyze the week’s big news in areas like content marketing, email marketing, and conversion optimization.

Copyblogger FM is a weekly, short-form broadcast hosted by Sonia Simone. Each week, she and a cast of rotating experts analyze the week in content marketing, copywriting, email marketing, conversion optimization, mindset, and much more.

Recent Episode Topics Include:

  • The Past, Present, and Future of Online Learning
  • How to Get More of the Right Things Done
  • Why the Future Is Still Email

By the numbers:

  • Average Length: 30 mins
  • Episodes Produced: 125
  • iTunes Rating / # of Ratings: 4.7 / 300
  • Frequency: Weekly on Mondays

20. StartUp

Startup PodcastStartUp is the documentary-style podcast that inspired ABC's newest hit sitcom Alex, Inc. If you want to learn more about interesting entrepreneurs around the world, within a storytelling narrative, this podcast is worth checking out.

In a recent episode, StartUp told the story of Mokhtar Alkhanshali's pursuit of the perfect cup of coffee. Listeners got an inside look at how Alkhanshali managed to convince some of the world's finest brands to distribute his coffee. The program also has a popular segment called StartupBus. The hackathon initiative brings together groups of strangers on a bus to launch companies within one week.

Recent Episode Topics Include:

  • Introducing Startup: The Final Chapter
  • Introducing The Journal
  • Alex Talks to Missouri Star Quilt Company Co-Founder Jenny Doan

By the numbers:

  • Average Length: 45 mins
  • Episodes Produced: 137
  • iTunes Rating / # of Ratings: 4.8 / 7,300
  • Frequency: 2x per month

Scale Faster In 2020

As you know, an entrepreneur's education is never complete. Podcasts are an easy way to incorporate continued learning into your weekly routine. However, if you're looking for more targeted ways to increase growth, we recommend the Digital Marketing Mastery Course.

These guys have taken everything they learned in conducting more than 600 successful digital marketing campaigns for small to mid-sized businesses and broken it down into repeatable steps. Put simply, it's the most cost-effective way we know of to get your entire team the equivalent of an online marketing degree.

If you can't yet afford to work with an agency like Lean Labs, Digital Marketing Mastery is the next best thing. We've put together a handy guide outlining who can get the most out of the program, what it entails and a brief synopsis of where the field of online marketing is heading.

Check out the Digital Marketing Mastery Course Preview. how_to_become_a_digital_marketer_fast

Chris
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