Head of Growth

Kevin Barber


At Lean Labs, our focus on producing exceptional work, crafting success stories, and developing tailored go-to-market strategies has proven to be a game-changer. As Head of Growth, I've seen firsthand that prioritizing the buyer's journey and forging strong partnerships with our clients leads to greater achievements for everyone involved, rather than just moving from project to project. This approach not only drives our clients' success but also propels our company forward.


Invite Kevin To Speak.

Kevin talks about the customer journey, professional development & building a growth team.






Where I live.

Costa Rica for 5 years, moved to Tampa FL

What I love doing (when not at work).

Bicycling, Motorcycling, Boating, Bodyboarding, and thanks to my kids, Tennis

What I do (professionally).

Brand Strategy & Buyer Journey for Lean Labs & its amazing clients

What makes me good at it.
  • I focus on the needs, wants, feelings, and concerns of the targeted buyer. I don’t build sites or campaigns for my clients. I build them for their customers.
  • People buy from people. Even your brand’s website needs to be human, telling its stories in an attractive character that builds a connection with your target audience and authentically helps them throughout the entire brand experience.
  • I’m willing (and eager) to put in the work to achieve the results I seek.
Why I do it for Lean Labs?
  • I believe most agencies are in it for the money,
  • I believe most “account consultants” and “project managers” are woefully inexperienced.
  • I believe the act of pushing work to low level talent damages project outcomes.
  • I believe startups and growing businesses and strategic, creative, technical and marketing gaps that limit their success.
  • I really like the rapid learning environment of leading an agency. I enjoy the diversity, the challenge, and the relationships.
  • It's exciting how every test, every lesson, every outcome (good and bad) has given me a vast experience that no job or single business could ever deliver.
  • HubSpot Certified; Inbound Certified; HubSpot Partner Certified
  • Lean Labs is a HubSpot Platinum Partner
Influential Books
  • The Icarus Deception - Seth Godin (+ Lynchpin, Purple Cow, and Permission Marketing)
  • Inbound Marketing - Brian Halligan & Dharmesh Shaw
  • Who Moved My Cheese - Spencer Johnson
  • The E-Myth - Michael Gerber
  • How to Win Friends & Influence People - Dale Carnegie
  • The Lean Startup - Eric Ries
  • Getting Real - Jason Fried (+ Remote, Rework)
Role Models/ Influencers
  • John Rohn
  • Seth Godin
  • Les Brown
  • Tim Ferriss
  • Ash Maurya
  • Joe Fox
  • Ricky Carmichael
  • Brian Halligan

Schedule A Meeting With Kevin.

You can't "do" growth. You can only become a brand that deserves growth. We help companies develop high conversion websites with clear product positioning and a compelling brand narrative that drives profitable customer acquisition.

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HubSpot Partners

Want to use HubSpot to deliver profitable websites to delighted customers at scale? Interested in receiving outsourced deal flow from Lean Labs and its partners?


Be grateful - yet unsatisfied.– Kevin Barber