How To Get Started With The Lean Startup Canvas
In early June 2017, Hardbound founder Nathan Bashaw had to break the news to his team.
His company, Hardbound, which was an app that features illustrated summaries of non-fiction books, was only generating $2,500 a month. Despite having over 100,000 downloads in the App Store, and nearly 20 million pages of content page views, their investors felt the company did not have enough user growth.
Like many other entrepreneurs in this situation, Bashaw needed to understand where he went wrong, so he dug in and did the critical work and research necessary to figure out why the user growth was off.
But if you have one critical tool, you can help avoid this type of failure altogether. Because for many founders, the answer lies within one strategy document, the lean startup canvas.
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