4 Proven Tactics for Filling The Sales Pipeline with Qualified Leads
How much time do you waste with prospects who aren't a good fit for your service?
Well, according to salespeople, at least fifty percent of initial prospects turn out to be a bad fit. So you might be wasting a lot of time and resources if you're in the same boat.
Buyers are savvier in the modern B2B space. They know when salespeople are underprepared.
They won't be responsive if reps don't know much about their industry or company; or if salespeople fail to create value.
For salespeople to be prepared, there needs to be a collaboration between marketing and sales so that marketing teams hand off qualified leads and salespeople know they're talking to prospects who are ready to buy.
So what can you do to fill your sales pipeline with qualified leads?
In this article, we'll highlight four proven tactics for attracting and managing qualified leads from the start of the sales process to closing the sale so you can drive growth in your business.
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